Amman, Jordan — 26 May 2025 — Beecell is proud to announce its key role in the success of the Salam initiative, launched by the Institute for Family Health (IFH) to provide critical mental health support for teenagers and young adults in Jordan, particularly refugees and vulnerable youth with limited access to direct mental health services.

Recently, IFH hosted a dissemination workshop celebrating the achievement of Salam’s goals; a milestone that Beecell is honored to have helped make possible.

As a core partner, Beecell handled the initiative’s digital outreach, including social media management, creative production, online marketing, website development and targeted advertising. By designing and executing campaigns tailored to reach the right audiences, Beecell played a vital role in raising awareness and driving participation, ensuring that Salam successfully reached the young people it was created to support.

Beecell takes great pride in supporting IFH and the Salam initiative, recognizing the importance of helping vulnerable youth, especially refugees, gain access to vital mental health resources.

The success of Salam highlights how collaborative efforts between non-profit organizations and private-sector leaders like Beecell can create meaningful impact, reinforcing Beecell’s commitment to using digital innovation for social good and demonstrates the power of combining expertise, purpose, and partnership to create meaningful impact, and a positive difference in local communities.